Producer- Darren Simmonds
Director- Topher Straus
The goal behind the Harraways TVC’s was to create story driven and value based commercials. This campaign included two 15 second commercials that share the same value based structure and frequent; yet subtle presentation of the Harraways brand and family of products. At least half the shots feature the Harraways product and serve the marketing objectives of product rebranding and product recall. Reel Dreams worked closely with Harraways marketing team with conceptualization and delivered within the month timeframe allocated for the project. The ads are currently being broadcast nationally on TV1 and TV2.
“I would like to pass on our thanks for producing two great tv ads for a reasonable cost. I found you to be well organized and easy to work with. The planning and filming went without a hitch and your team kept to the tight time frame.”
Rosalind Goulding – Marketing Manager, Harraways & Sons.